Real estate agents have been advised by the Australian Communication and Media Authority (ACMA) to ensure they comply with the Do Not Call Register Act 2006 or they are likely to face penalties. Since 31 May 2007, when the Act took effect, it has been unlawful to make a telemarketing call, or cause a call to be made, to a telephone number entered on the Do Not Call Register. To enable businesses to comply with the Act, a ‘washing’ service is in place which allows businesses to compare their calling lists against the Register and identify which numbers they can and cannot call.
ACMA advises that real estate agents cannot rely on ‘washed’ data lists purchased from external providers. Real estate agents should wash any calling lists they use themselves, within the 30 days prior to the call being made. This can be done at: donotcall.gov.au Calls may only be placed to phone numbers which are not registered on the Register.
With advice from REIA, ACMA has developed guidelines for the realestate profession on the Do Not Call Register, to obtain the guidelines, click here.


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