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Marketing Strategies in Tough Times - Tip 4

Posted by admin in December 7th 2009  

Tip 4: Monitor your own self talk

No one knows how to create negative chatter in your mind, more than you do. With the flip of a switch, you can turn off negative self talk and give yourself positive and encouraging self talk.

Here’s how you can spot negative self talk. It will sound something like:

• I don’t know if I can succeed in today’s market

• I don’t know if there’s enough business to go around

• Maybe it’s time for me to get a “real job”

After working with entrepreneurs for the past 10 years to help them to double and triple the incomes, I have found an easy technique to intervene and create a positive mindset.

The next time you notice any negative self talk, just say STOP! Then take a breath and put in some positive new thoughts. Here are some examples of positive thoughts I have helped my clients create:

• I have the skills and confidence to succeed in any economy

• There’s more than enough to go around

• The bottom line is - no matter what, people will always need my expert services

• I do work I love and I’m richly rewarded

What does this do? This creates a positive, affirming mindset so that instead of asking the question, “can I do this?” you ask, “how can I do this?”

Read more: http://www.realtown.com/

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under: Marketing
Tags: Add new tag, info, marketing strategies, Resources, small business article, tips

Marketing Strategies In Tough Times - Tip 3

Posted by admin in December 5th 2009  

Tip 3: Put up boundaries on negativity in your environment

You probably know what environment I’m talking about. I’m talking about being around other negative people.

Many of the clients that I’m currently coaching are busy creating a positive mindset. How do they do it?

They tell me, “I don’t hang out with people who are negative. I would rather stay away than hear the negative buzz.”

“Well done”, I say, “Don’t let anyone rain on your parade”.

Read more: http://www.realtown.com/

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under: Marketing, Training
Tags: Information, Marketing, small business, strategies, tips

Marketing Strategies In Tough Times - Tip 2

Posted by admin in December 3rd 2009  

Tip 2: Look at the facts

The economic forecast is actually quite different than what the media is spinning. Here’s what you need to know to get you motivated, and in action:

• interest rates are still at an all-time low

• we’ve gone through the worst of the dip

• indications are that stocks will start to rise and that there is more confidence in the economy

In other words, according to the experts, the worst part is over and people will begin to buy again.

Source :- http://www.realtown.com

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under: Marketing, Resources
Tags: Information, Marketing, tips

Marketing Strategies - Stay Ahead in Todays Economy

Posted by admin in December 1st 2009  

In today’s changing economy, many entrepreneurs and real estate agents are wondering what to do. Some have gone through a cycle of shock, disappointment, fear, and now confusion. What seemed to work in yesterday’s marketplace isn’t working today, so what to do?

The truth is that there are many opportunities in today’s market for success. This article will give you 7 tips to thrive in today’s economy.

Tip 1: Listen to the media with discernment

As you know, the media likes to paint a negative spin on everything to get more sales. There’s a saying, “if it bleeds, it reads.” Lately you’ve been hearing a lot of scare tactics from the media. When you’re buying into the ideas that are presented, notice how you feel. Do you feel motivated and raring to go?

No, you probably feel demoralized, unmotivated, and downright scared. Guess what? As you feel these feelings, you are radiating energy to prospective clients that stop them from wanting to move forward. “Whatever you give out comes back to you multiplied.”

That might explain why your phone isn’t ringing.

Source : http://www.realtown.com

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under: Agents, Marketing, Resources, Training
Tags: Information, marketing strategies, Real Estate Agents, tips

Virtual Sales Meeting - David Knox

Posted by admin in November 20th 2009  

Why should a prospective buyer choose your service as a Real Estate Agent?  What value for money/commission do you offer?  This video gives some interesting tips and information for Real Estate Agents on justifying the commission they charge.

Show them the Difference !!

David Knox - Information For Real Estate Agents

Source : - http://www.youtube.com/user/davidknoxproductions#p/a

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under: Agents, Marketing, Resources, Training
Tags: Information, Marketing, Real Estate Agents, sales

Presentation, presentation, presentation !

Posted by admin in November 14th 2009  

We have all heard the catch phrase “Location, location, location” well for selling anything but particularly property, presentation is paramount.

When advertising on the web such as we do at Realestateguide.com.au you have only a few minutes to capture the attention of a prospective buyer.

We do our part via keywords and search phrases and SEO practices so we deliver many visitors to the properties and businesses listed on our site.

The next step you the advertiser wants is a sales lead either by the contact form we have provided on each listing, or by phone call.

Contact WILL happen but many things must align to achieve this.

1. Is the property or business in the area the buyer is looking for?

2. Is it priced correctly, i.e.  a well researched buyer will be scared away by a too highly priced property or business.

3. Have you secured their interest via information about your property or business and does the photography show it off to its best potential?

Take the time to highlight the features of the property and the surrounding areas.  Invest in professional photography or learn how yourself.  It is not just a case of point the camera and click.

Keep your information brief, but rich in information.  Many people who surf the web for property are not wanting to read a whole essay about each property they visit.  If you have great photography and a great first lead in paragraph, hopefully you will snag a potential buyer to take a closer look, if they like what they see then they may  then proceed to the next point which is to contact you to learn more.

Author

M E White

on behalf of Realestateguide.com.au

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under: Agents, Your Corner
Tags: Agents, presentation, Property, sales, selling real estate

Calling All Agents

Posted by admin in November 10th 2009  

Realestateguide.com.au is dedicated to properties and business for sale in Australia and New Zealand.

We offer an exclusive opportunity to non - franchise agents to upload their properties for a fraction of the price it costs to upload to Realestate.com.au, Domain and other similar portals.

We stress the point that we dont view ourselves as “just another realestate portal” that bulk uploads properties in order to on sell to third party advertising;  we are an online real estate magazine and we are here for you, our clients your success is our success.  Our the aim of our model is to provide a onestop shop for all real estate needs in the Australian Market.   Whether you are buying or selling property or business, or need some kind of real estate related service .

Agents visit our site today at www.realestateguide.com.au and search for property in your key marketing area, if you cant find anything then you are missing an opportunity to be seen by thousands of visitors to our site.

Because of our Search Engine and Keyword focus for over 10 years 80% of our traffic comes via the Search Engines such as Google and Yahoo.  That means thousands visit our site looking for property, these visitors potentially leave again because they couldnt find what they were looking for i.e. your properties or businesses for sale.

Save yourself thousands and choose to upload your properties to our site.  Some agents have already given the others the flick and use our site exclusively.  How much are you paying to Realestate.com.au right at this moment to have your properties sitting amongst hundreds of other listings in your key marketing area.

We are for the small guy, the non-franchise small business, that knows value for money when they see it.

We are looking forward to making the marketing difference for your business in these trying times.

Take action now and contact us !

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under: Agents, Marketing
Tags: advertising, Agents, Australia, Marketing, Non Franchise, Real Estate

Realestateguide.com.au - Feature Agent - Sunshine Network Realty

Posted by admin in October 28th 2009  

Sunshine Network Realty is a friendly team of ethical professional who work independently under the SNR banner on behalf of their clients.

Using professional video presentation to communicate all the benefits and features of properties and lifestyles.

Located on the Sunshine Coast in Buderim Queensland and featuring properties in - Maroochydore, Buddina, Mooloolaba, Hervey Bay, Fraser Island, Alexandra Headland and Buderim.

>>> View These Properties >>>

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under: Agents
Tags: Agent, For Sale, Property, Queensland, Real Estate, Sunshine Coast

New checklist for franchises

Posted by admin in August 26th 2009  

Are you a new franchise, or looking to become one? The Australian Competition and Consumer Commission (ACCC) have recently released a new checklist to help you make an informed decision before signing a retail lease agreement.

The checklist is a simple and user-friendly tool to help you understand the factors involved. It includes information on:

  • contractual obligations
  • renewal and transfer options
  • occupancy costs
  • franchise territory.

A free copy of the checklist can be received by calling the ACCC Small Business Helpline, or by downloading a copy at the ACCC website.

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under: Agents, Legal
Tags: Franchise

Why the housing market will hold up during this recession

Posted by admin in May 22nd 2009  

There is no denying that the Australian economy has turned for the worse over the past few months and the likelihood of the country heading into recession has become a reality. Indeed, many economists declare we’ve already been in one since September last year when unemployment, retail sales and other indicators started falling.

Towards the end of 2008 and well into the early part of 2009, the property market too, started struggling. However, house prices have held up and - compared to the share markets - property has put on a spectacular performance. What’s more, none of those grim predictions of a calamitous 40% drop in property values have materialised!

The fact that Australia hasn’t had a recession for 17 years partly explains many investors’ extreme nervous reaction to it. With the ongoing media beat-up about the current financial crisis, it’s little wonder they’re worried - and now even more afraid to get back into the property market.

As our article on “Who’s afraid of the recession?” explains, property prices do struggle in the beginning, but this is just to make way for the bigger gains that follows. In the past, we’ve seen two of them - in the 1980s and late-1990s - when property prices stagnated for a period of time but when the recovery started to take off, it did so with such a force that many were unprepared for the double-digit growth that followed.

It’s true things are rough now, particularly those who have lost their jobs. But even the sometime bearish AMP chief economist Shane Oliver, believes that the conditions are certainly falling into place for an eventual recovery.

This means now is the best time to position yourself for that growth. In our article on “Primed for growth”, we reveal where you should be buying now to reap up to 50% growth in the next three to five years.

We also looked at the infrastructure projects that are currently underway across Australia, and which suburbs are likely to benefit.

Our report on the units best buys is a must read for those who are considering investing in apartments. We also revealed which suburbs are best to pick up the best unit investments.

When it comes to financing, nothing ignites a more heated debate than cross-collateralisation. In our article on this subject, we reveal why it could be one of your best tools of investing now.

As the new financial year begins, many investors are considering prepaying their interest cost to improve their cash flow situation. But does this make sense when interest rates are these low? Find out in our article on this issue.

Finally, if you’re wondering whether you can still retire on rental alone, wonder no longer. Our article on “Retiring on rental” looks at the nuts and bolts on how to form a concise strategy and execute them today in order for you to create the income you need for a happy and wealthy retirement tomorrow.

Courtesy YIP Magazine

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under: Your Corner
Tags: Housing Market
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